goal setting

Do you have moments where you feel as though your life and business have no direction? Most of the time your thoughts are in a knot and your business can’t help but follow. Taking the chaos out of your head and organising these thoughts on paper is a powerful process that can truly have a positive effect on your business.

Only about 3 percent of adults have clear, written goals. These people accomplish five to ten times as much as people of equal or better education and ability but who, for whatever reason, have never taken the time to write out exactly what they want. Clearly, there is a strong relationship between those who have a written goal and those who succeed!

So with that in mind… here is a great rule for success: Think on paper.

How do you do that? It is quite easy actually. Brian Tracy teaches us a particular formula in his book ‘Eat that Frog’. The formula consists of 7 simple steps that will take you from setting goals, to achieving them.

1. Decide exactly what you want

Take some time to sit down with yourself or your boss and discuss your goals and objectives, both short and long term. Everyone needs direction. As Stephen Covey says, “Before you begin scrambling up the ladder of success; make sure that it is leaning against the right building.”

2. Write it down

The difference between a goal and a wish is that goals are made tangible once they are written down. Goals give you direction and focus within your business. They enable you to plan effectively. They give direction to your subconscious mind… among your most powerful resources!

3. Set a deadline on your goal

There is no urgency for a goal without a deadline. Deadlines naturally eliminate procrastination and make you feel responsible for the task at hand. By being time specific, you will naturally get more done!

4. How will you achieve your goal? Make a list.

There is an old question which asks “How do you eat an elephant?” The answer is “One bite at a time.” How do you achieve your biggest goal? In the same way; by breaking it down into smaller tasks and working your way through. The likelihood of you achieving your goal dramatically increases with a scheduled, and written, list to work with.

5. Organise the list into a plan

Prioritise and sequence your activities. Decide what needs to be completed first, and what tasks are prerequisites to other tasks. This will allow you to create a timeline of tasks that will make everything seem much easier to accomplish.

6. Take action of your plan immediately

Many say that knowledge is power. We believe that knowledge is potential power, and execution is the real power. For you to achieve any kind of success, execution is everything. A brilliant plan on which nothing is done is not successful at all. Once you have laid the knowledge down on paper, you must take action and begin to execute that plan.

7. Resolve to do something every single day that moves you towards your major goal

Once you start moving, don’t stop. Whatever the task is, whether it be related to work, health, education or family, never miss a day. It will be built into your daily schedule and before you know it, you will be speeding towards all sorts of achievement.

By following these 7 simple steps, within weeks your productivity will increase, you will overcome procrastination and your creativity will be stimulated. An extra tip for creating your goals is to make them SMART. This acronym is one that all goals should follow. I interpret SMART goals in this way… they must be:


In as much detail as possible, your goal must express exactly what you want to accomplish.

Bad: Earn more money this year than last year

Good: Earn $5,000 more this year than last year


To be able to manage a goal, as well as your progress towards it, you must be able to measure it. Make it measurable to ensure you actually hit your goal.

Bad: Work on Marketing

Good: Document and implement marketing plan that delivers 100 leads per month


This one is a bit more difficult. Your goals should challenge you, but you must also have some common sense when choosing them.

Bad: Reduce marathon PB from 5 hours to 3 hours in one month.

Good:  Reduce marathon PB from 5 hours to 3 hours in 2 years.


Your goals should always start with an action verb (Finish, Run, Eliminate) rather than a to-do verb (Am, Be, Have).  They should be an outcome, not just a process.

Bad: Go to the gym 3 times a week.

Good: Lose 5kg by going to the gym 3 times a week.


A goal without a date is just a dream. Make sure each goal has a ‘by when’ date.

Bad: Lose 10kg.

Good: Lose 10kg by 1st December, 2017.

With more clarity over where your business is headed and what you need to do to get there, there will be nothing holding you back from getting going with building the business of your dreams and living the life you want to live. If you don’t have any goals in place, I encourage you to make an appointment in your calendar to set some.

Click here to schedule a FREE 1-on-1 meeting with one of our coaches, or simply give us a call on (02) 9146 4439 to further discuss your business and goals.

Stay tuned for my next blog on Money Mastery, but for now, here is a thought to keep in mind:

Clarity is perhaps the most important concept in personal productivity.

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