Before I give you some tips on what you should and shouldn’t do to increase the average dollar sale that your customers spend with you, have a think about these questions: On average, how much do your clients spend with you each time they buy from you? What could you do to increase the average […]
It is very common for business owners to be so caught up in trying to find the best ways to gain more customers, that no one is thinking hard enough about how to increase their current customers’ average number of transactions. Yes, gaining new customers will most definitely increase profit, but think about this… your […]
Are you frustrated with how many of your leads never turn into customers? That is a quite common stress for small business owners. You’re doing all the marketing activities you planned, and are sticking to your target market, but why isn’t your customer base growing?! Unfortunately, the businesses who experience this challenge more than often […]
When we meet with a new client, we get them to fill out a questionnaire which asks them what their major concerns are in their business. What is the most common answer, you ask? Not getting enough traffic ‘in the door’. Unfortunately, one of the common reasons that 8/10 small businesses fail is their lack […]
Have you ever felt like your marketing activities just aren’t generating enough profits for your business, so you just give up on them? Or do you pause your marketing plan in order to save more money? Well consider this… …If you put an end to your marketing plan, will you really save money? Yes, you […]
Eventually, down the track, all business owners discover that there just isn’t enough time for everything on their ‘To-do list’ – and there never will be. But it isn’t your job to try and do everything, no successful person does! What they do is focus on the genuinely important tasks – not just the urgent […]
To master the delivery of your business, you must have control over the supply, quality and ease of purchase of your product or service. But most of all, Delivery Mastery refers to customer service. Strangely, many business owners don’t realise their level of dependency on their customers. I am here to tell you that no […]
Now that you have set your goals and are planning out your days, weeks, months and years to achieve those goals, it is time you become a master of your money. Money mastery is not necessarily about making a lot of money. It’s about knowing where your cash flow comes from and where it’s going. […]
When your thoughts are in a knot and your mind feels chaotic, it is inevitable that your business will follow down that same path. Tony Robbins uses the 80/20 rule when discussing success, stating that success consists 80% of psychology and 20% of mechanics. Therefore the root of a start up business is fundamentally the […]